Professor Moira Clark named Chair of the Judges for European Contact Centre & Customer Service Awards 2024

12 June 2024, London. Leading expert in Strategic Customer Management and Founder of the Henley Centre for Customer Management, Professor Moira Clark, is the new Chair of Judges for the European Contact Centre & Customer Service Awards (ECCCSA). The greatest awards programme in the European customer contact industry is renowned for its credible, independent and robust judging process, which Moira will oversee. 

As an industry academic, practitioner and author, Moira will ensure the integrity of the programme is maintained at every stage of the judging process.  

“It is an absolute honour to have the opportunity to support the work of the customer contact industry by being the Chair of the Judges for these most prestigious awards,” said Moira. “I share the same principles of integrity and independence that have helped make these awards the powerhouse, or the Oscars, of the European contact centre and customer service industry.”  

Moira is Professor of Strategic Marketing at Henley Business School and Founder and Director of The Henley Centre for Customer Management.  She is a leading expert in Strategic Marketing and Strategic Customer Management; her main areas of research and consulting are in Customer Management, Customer Centricity, Customer Experience, Customer Journey Mapping, Service Excellence, Key Account Management and the drivers of Customer Retention and Service Excellence. She has worked extensively in the area of best practice customer experience, its impact on retention and loyalty, and the critical linkages between employee behaviour and customer retention.  

With an MBA and a PhD from Cranfield School of Management, Moira has far-reaching marketing and customer management consultancy experience with leading international companies and is a frequent keynote speaker at many public and in-company seminars and conferences around the world.  

She has researched and published widely on Customer Management, Relationship Marketing, Customer Experience and Service Excellence. Publications include for example, the Academy of Marketing Science, Journal of Retailing, Journal of Business Research, Psychology and Marketing and International Journal of Management Reviews. “The industry professionals that participate in these esteemed awards rightly expect a fair and sound judging process when they put so much into it,” said Managing Director of the ECCCSAs, Leigh Hopwood. “Moira is the perfect fit to oversee this process. She brings a huge amount of experience in customer contact and has judged on these and many other awards before. The nominees, judges and the whole programme will benefit from Moira’s guidance.” 

The ECCCSAs recognise organisations across Europe that are leading the way in delivering exceptional service to customers. They are currently taking nominations for 28 categories until 19 July 2024. The winners will be announced at a lavish awards evening hosted by Fiona Bruce, TV presenter and journalist, on Tuesday 26 November 2024 in Central London.  

To see all the categories, Toolkit and enter the awards, visit  

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About the ECCCSAs 

The greatest awards programme in the customer contact industry. 

In its 24th year, the European Contact Centre & Customer Service Awards (ECCCSAs) is the longest running and largest awards programme in the customer contact industry. The programme recognises organisations across Europe that are leading the way in delivering exceptional service to customers.  

The awards are highly regarded for its robust judging process, the ECCCSAs award organisations that continually innovate to improve the customer experience, value their people and operate efficiently and effectively. 

Being an ECCCSA winner is a prestigious accolade that has proven to raise the profile of the contact centre operation, its capabilities and its stars. 

It’s easy to take part with an online toolkit, webinar, videos, articles and an awards hotline. Winners get the recognition they deserve by celebrating their achievements at the prestigious awards evening hosted by Fiona Bruce and a surprise celebrity legend on Tuesday 26 November 2024 at Evolution, Battersea Park, London. 

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